Consumer Behavior in Tourism and Hospitality: Volume 17 Issue 4

Modeling brand color emotions, perceived brand creativity, perceived value, and brand loyalty in the context of theme parks

Ady Milman, Asli D.A. Tasci

The purpose of this study is to identify the influence of perceived brand color emotions on perceived brand creativity, assess the influence of perceived brand creativity on…

Sources of negative memorable experiences: Finnish Airbnb guest perspectives

Erose Sthapit, Peter Björk

This study aims to bridge the gaps in the extant literature on memorable tourism experiences (MTEs) and Airbnb by exploring the sources of negative memorable Airbnb experiences…

Hospitality enterprises’ revival through crowdfunding: a cross-country study

Hasnan Baber, Haywantee Ramkissoon, Islam Elbayoumi Salem, Vahid Ghasemi, Ziaul Haque Munim

The purpose of this study is to suggest a reward-based crowdfunding approach and test customers’ financial contribution behaviour (FCB) as a fundraising strategy for hospitality…

Analyzing user-generated content to improve customer satisfaction at local wine tourism destinations: an analysis of Yelp and TripAdvisor reviews

Benjamin Garner, David Kim

Social media use has increased in recent years, and businesses are looking to capitalize on the plethora of marketing opportunities afforded by this digital shift by paying…

Factors influencing tourists’ nightlife experience in Belgrade

Marijana Seočanac, Darko Dimitrovski

This study aims to understand the impact that the experience environment has on the nightlife experience, as well as to identify the factors from the nightlifescape that most…

Analyzing the strength of novelty and meaningfulness in astrotourism experiences: the mediating role of hedonism

Áurea Rodrigues, Sandra Maria Correia Loureiro

This study aims to explore the relationships among novelty, meaningfulness, hedonism and loyalty in the context of an astrotourism experience.

The learning model of crisis management: the COVID-19 case in the hospitality industry

Bin Li, Tingting Zhang, Yuting Chen, Nan Hua

This study aims to explore the underlying mechanisms that support the resilience of the Chinese hospitality industry during and after the COVID-19 epidemic.

Has COVID-19 influenced the perceived quality of service of hotels?

Carlos Díaz-Santamaría, Jacques Bulchand-Gidumal, Santiago Melián-González

The purpose of this paper is to analyze the perceived quality of service by guests in the reopening process during the COVID-19 pandemic.

Country image effects after the Brexit crisis. A cross-cultural comparison

Cristina Aragonés-Jericó, Carmen Rodríguez-Santos, Natalia Vila-López, Inés Küster-Boluda

In the context of Brexit, this study aims to analyse whether the worsening of the UK’s image might have triggered: worse feelings towards the tourism workers and a decrease in the…

Getting back to human touch: habit and change decisions during mobile device intermediations at events

Annamarie Sisson, Elizabeth Whalen

As mobile device use in the events industry increases worldwide, an essential component for successful events is creating a unique experience. One way to enhance entertainer and…

Influence of cultural background on tourist flow process and outcomes: an empirical study with Chinese-speaking tourists in Japan

Yunian Pang, Yanghepu Li, Liang Zhao

This paper aims to fill a research gap on whether cultural background (Eastern or Western) influences tourist flow experiences and outcomes with Chinese-speaking tourists.

Local habitus and temporal overtourism in Yogyakarta

Intan Purwandani, Sarani Pitor Pakan

This paper aims to unpack personal narratives of local residents in relation to the effects of overtourism in Yogyakarta, Indonesia. The paper uses Pierre Bourdieu’s concept of…

The effect of transformational, transactional and authentic leadership on innovation: the mediating role of organizational culture

Kareem A. Rashwan, Meril Ghaly

This study aims to investigate the effects of different leadership styles, transformational, transactional and authentic leadership, on travel agents’ innovational behavior, with…

Impact of destination brand experience on destination advocacy: trust and loyalty as moderators

Shalini Srivastava, Poornima Madan, Banasree Dey, Abdul Qadir, Jones Mathew

The purpose of this paper is to assess impact of destination brand experience (DBE) on destination advocacy (DA) and to assess the role of trust and loyalty as moderators in the…