Table of contents - Special Issue: Microfoundations of Co–Creation
Guest Editors: Tom Chen, Alison Dean
Drivers and relationship benefits of customer willingness to engage in CSR initiatives
Ingrid M. O'Brien, Robyn Ouschan, Wade Jarvis, Geoffrey Norman SoutarThe purpose of this paper is to assess the impact of CSR initiative preference, customer helping orientation and customer participation on willingness to engage in CSR and to…
1214
The role of health locus of control in value co-creation for standardized screening services
Janet Davey, Judith Herbst, Raechel Johns, Joy Parkinson, Rebekah Russell-Bennett, Nadia ZainuddinDespite the availability and accessibility of standardized screening services, such as preventative health services, many individuals avoid participation. The extant health…
634
Habitus as a value lens to link customer engagement and value cocreation
Benjamin Piers William Ellway, Alison DeanThis paper uses practice theory to strengthen the theoretical relationship between customer engagement (CE) and value cocreation (VCC), thereby demonstrating how customers may…
591
Fintech: research directions to explore the digital transformation of financial service systems
Christoph F. Breidbach, Byron W. Keating, Chiehyeon LimThe purpose of this paper is to delineate a research agenda to guide future service research investigating the digital transformation of financial service systems through Fintech…
5420
ISSN:
2055-6225Renamed from:
Managing Service Quality: An International JournalOnline date, start – end:
2015Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr. Chatura Ranaweera
- Dr. Marianna Sigala