Sport, Business and Management: Volume 5 Issue 3

Engaging fans through social media: implications for team identification

Matthew D. Meng, Constantino Stavros, Kate Westberg

The ubiquity of social media provides sport organizations with opportunities to communicate with fans and as a result, potentially strengthen team identification. The purpose of…

Corporate social responsibility through sport: a longitudinal study of the FTSE100 companies

Tom Bason, Christos Anagnostopoulos

Under growing public scrutiny of their behaviour, the vast majority of multinational enterprises (MNEs) have been undertaking significant investments through corporate social…

“He’s taken a dive”: Cultural comparisons of elite referee responses to reduced player behaviour in association football

Tom Webb, Richard Thelwell

The purpose of this paper is to consider the cultural similarities and differences between elite referees concerning their preparation and performance in dealing with reduced…

East Asian college consumer decision-making styles for sport products

John Bae, Doris Lu-Anderson, Junya Fujimoto, Andre Richelieu

Purchasing behaviors have been studied in various countries. Previous studies involving consumer decision-making styles for sport products have only been seen in one country in…

Management challenges in delivering an international sport and development program

Eric MacIntosh, A. Lauren Couture, Kirsty Spence

The primary purpose of this paper is to explore stakeholder perceptions of an international sport for development program so as to identify some of the management challenges…

I Think Therefore I Play

Tom Bason

China’s strategy for sport yields intriguing research opportunities

Simon Chadwick