Strapline:An international journal
Table of contents
The purpose of this study is to identify the antecedents and dimensions of relationship quality (RQ) between customers and providers of athletic services.
Sports’ team websites are the front door to their relationship management programs with teams’ fan bases. As such, consumer attitudes toward these websites are a vital and…
The purpose of this study is to identify the cricketers who were able to justify their salary by their on‐field performance in the Indian Premier League (IPL).
The purpose of this paper is to present a moderated model of sport tourism as an economic development generator from a destination marketing perspective. The model takes…
The aim of this research is to analyse the impact of intangible assets on firm’s sporting and financial performance.
Online date, start – end:2011
Copyright Holder:Emerald Publishing Limited
- Dr Kwame Agyemang
- Dr Nefertiti Walker