American Journal of Business: Volume 35 Issue 2

Subject:

Table of contents

Examining the effectiveness of compensatory adaptation from a consumer's perspective in evaluating products online

Jaejoo Lim, Jim R. Wollscheid, Ramakrishna Ayyagari

Consumers often encounter issues of perceived ambiguity and performance risk when attempting to evaluate experience goods being offered online. Sellers try to alleviate this…

Retail Apocalypse? Maybe blame accounting. Investigating inventory valuation as a determinant of retail firm failure

Gregory G. Kaufinger, Chris Neuenschwander

The purpose of the study is to evaluate whether the selection of accounting method used to value inventory increases or decreases the probability of a retail firm's ability to…

Cover of American Journal of Business

ISSN:

1935-5181

Online date, start – end:

1986

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr David Burnie