Table of contents
Scale of religiosity for Muslims: an exploratory study
Shoaib Ul-Haq, Irfan Butt, Zeeshan Ahmed, Faris Turki Al-SaidIslam plays a powerful symbolic and cultural role in the constitution of consumer preferences, especially in Muslim countries. To quantitatively study this role in the consumption…
Determinants of Muslims’ willingness to pay for halal certified food: Does religious commitment act as a moderator in the relationships?
Seyed Mehrshad Parvin Hosseini, Maryam Mirzaei, Mohammad IranmaneshThis study aims to investigate the factors that motivate Muslim consumers to pay for halal-certified food.
Innovation diffusion theory and customers’ behavioral intention for Islamic credit card: Implications for awareness and satisfaction
Dariyoush Jamshidi, Fazlollah KazemiOne of the main challenge when launching new banking services is to overcome resistance to change so as to accelerate market acceptance. This is the case of an Islamic credit card…
Halal brand personality and brand loyalty among millennial modest fashion consumers in Malaysia
Muhamad Izzuddin Zainudin, Faridah Haji Hasan, Abdul Kadir OthmanThe growing competition in Malaysia’s modest fashion industry has proven to be the main challenge for the business to stay relevant in the market. Based on this reason, it is…
Awareness of purchasing halal food among non-Muslim consumers: An explorative study with reference to Cape Town of South Africa
Abdalla Mohamed BashirThe purpose of this paper is to identify and investigate the awareness level of non-Muslim consumers to purchasing halal food products. Research on the non-Muslim consumers’…
Innovation in the takaful industry: a strategy to expand the takaful market in Indonesia
Peni Nugraheni, Rifqi MuhammadThis study aims to identify and describe possible innovations available to the takaful industry in Indonesia by considering demographic characteristics and geographical…
Antecedents of SMEs’ satisfaction and loyalty towards Islamic microfinance: Evidence from Central Java, Indonesia
Wahibur Rokhman, Muhamad AbduhThe purpose of this paper is to examine factors influencing the level of satisfaction of Islamic microfinance customers and their loyalty toward their patronized institution in…
The impact of religious salience on purchase intentions: evidence from the UAE
Catherine Nickerson, Anup Menon NandialathThe purpose of this paper is to explore the role of religious salience on consumer purchase intentions in the multicultural environment of the UAE, more specifically on the…
Comparative study of the Islamic interbank benchmark verses conversional rates
Issam TlemsaniThe purpose of this study is to evaluate the Islamic Interbank Benchmark Rate (IIBR) and investigate its relationship to conventional benchmark rates.
Driving customer loyalty in the Malaysian fast food industry: The role of halal logo, trust and perceived reputation
Farzana Quoquab, Nur Zulaikha Mohamed Sadom, Jihad MohammadAlthough the importance of halal logo in determining purchase intention has been recognized in the marketing literature, there is a dearth of study that has examined the impact of…
Green purchase intention: A conceptual model of factors influencing green purchase of Iranian consumers
Alireza Naalchi KashiThe purpose of this study is to focus on what factors and variables affect the consumers’ intention to purchase green products and lead them to prefer green ecologic products to…
Mobile banking adoption in Islamic banks: Integrating TAM model and religiosity-intention model
Dwi Suhartanto, David Dean, Tuan Ahmad Tuan Ismail, Ratna SundariThis paper aims to examine mobile banking adoption in Islamic banks by integrating technology adoption model (TAM) and Religiosity-Behavioural Intention Model.
Model of intention to behave in online product purchase for Muslim fashion in Pekanbaru, Indonesia
Rosmayani, Annisa MardhatillahThe purpose of this paper is to examine the effect of company brand image on consumer confidence in the online purchase of Muslim fashion products, to assess the influence of…
Creating consumer-based brand equity for customers by brand experience: Evidence from Iran banking industry
Davood Feiz, Hadi MoradiThe purpose of this paper is to investigate the effect of brand experience on brand equity dimensions in the perspective of customers (including brand identification, physical…
Religiosity level and saving decisions in Baitul Maal wat Tamwil: the case of Indonesia
Ibrahim Fatwa Wijaya, Arif Rahman Hakim, Nugroho Saputro, Mulyadi MulyadiThis paper aims to examine the relationship between religiosity level and reasons for saving money in Islamic microfinance institutions [Baitul Maal wat Tamwil (BMT)] in Surakarta…
Halal versus Hipster: the struggle for Sydney road and the culture of complaint
Michael ShawSydney road in Melbourne is a multicultural experiment where Hipster youth culture contests the street space with a variety of immigrants from the Middle East and Indian…
Influential factors of Islamic insurance adoption: an extension of theory of planned behavior
Syed Ali Raza, Rehan Ahmed, Muhammad Ali, Muhammad Asif QureshiThe role of insurance is a backbone for consumers to secure their future. It is important to know where to invest and what are the benefits. Therefore, for the Muslim segment…
The impact of PHTPS on trip quality, trip value, satisfaction and word of mouth: Non-Muslim tourists’ perspective
Mohamed Battour, Muhammad Khalilur Rahman, Md. Sohel RanaThe study aims to determine the impact of non-Muslim tourists’ perception of halal tourism products and services (PHTPS) on trip quality, trip value, satisfaction and word of…
The determinants of imported food purchase of Muslim consumers in Malaysia
YoungMin Choi, JinYi JeongThis paper aims to investigate the consumption and actual purchase behaviour of Malaysian food consumers who have experienced of buying imported food and to compare the…
Islamic marketing and consumer behaviour: a systematic literature review
Jessen Floren, Tareq Rasul, Azmat GaniThe purpose of this study is to systematically review the existing literature on Islamic marketing and its major impacts on consumer behaviours. In addition, this study seeks to…
Financial innovations in Islamic countries: the road to perdition or salvation?
Nofie ImanHow do financial innovations form and evolve in Islamic countries? How do nature and the organisation of innovation interact? Focussing on retail payment services, this paper aims…
Evaluation of halal tourism in terms of bibliometric characteristics
Yenal Yagmur, Rüya Ehtiyar, Akin AksuThe growing competition between the developing halal market and the countries in halal market has enhanced the interest of researchers in this field in recent years. In this…
Halal transportation adoption among pharmaceuticals and comestics manufacturers
Abdul Hafaz Ngah, T. Ramayah, Mohd Helmi Ali, Mohd Imran KhanThis study aims to identify the factors influencing the decision to the Halal transportation adoption among pharmaceuticals and cosmetics manufacturers.
Halal marketing: a marketing strategy perspective
Syed Adil Shah, Sarwar M. Azhar, Niaz Ahmed BhuttoThe purpose of this paper is to conceptualize halal marketing from the marketing strategy perspective, particularly segmentation, targeting and positioning (STP).
Halal certification mark, brand quality, and awareness: Do they influence buying decisions of Nigerian consumers?
Haruna Babatunde Jaiyeoba, Moha Asri Abdullah, Abdul Razak DzuljastriThis paper aims to ascertain whether halal certification mark, halal brand quality and halal awareness influence Nigerian consumers when making buying decisions.
Effects of Halal social media and customer engagement on brand satisfaction of Muslim customer: Exploring the moderation of religiosity
Syed Alamdar Ali Shah, Raditya Sukmana, Bayu Arie Fianto, Muhammad Ali Ahmad, Indrianawati Usman Usman, Waqar Ahmed MallahThe purpose of this research is to examine the factors that affect brand satisfaction of a Muslim customer who is making purchases from selling outlets on social media.
Service quality, religiosity, customer satisfaction, customer engagement and Islamic bank’s customer loyalty
Abror Abror, Dina Patrisia, Yunita Engriani, Susi Evanita, Yasri Yasri, Shabbir DastgirThe purpose of this study is to investigate the influential factors of customer loyalty to Islamic banks, namely, service quality, customer satisfaction, customer engagement and…
Product-centric halal business: a critique from an Islamic perspective
Abu Saim Md. Shahabuddin, Mohd Edil Abd Sukor, Noor Hazarina HashimThe purpose of this paper is to explain the importance of the understanding of the halal business from an Islamic perspective. Business use of the Quranic and fiqhi word halal is…
Islamic banking and finance: potential approach for economic sustainability in China
Md Nazirul Islam Sarker, Most Nilufa Khatun, GM Monirul AlamThe purpose of this paper is to explore the unique aspects of Islamic finance and its role in economic development. It also explores the suitability of Islamic finance in China.
Islamic branding: insights from a conceptual perspective
Syeda Nazish Zahra Bukhari, Salmi Mohd IsaThe purpose of this study is to propose a conceptual model of Islamic branding. Based on the theory of self-congruity and existing literature, the conceptual model proposes three…
Predicting customers’ adoption towards family takaful scheme in Pakistan using diffusion theory of innovation
Imran Mehboob Shaikh, Kamaruzaman Bin Noordin, Sindhia Arijo, Fawad Shaikh, Ahmed AlshariefThis paper aims to examine the determinants that influence the customer’s adoption towards the use of family takaful scheme by extending diffusion theory of innovation (DOI) in…
Spirituality at work and organizational commitment as moderating variables in relationship between Islamic spirituality and OCB IP and influence toward employee performance
Achmad Sani, Vivin Maharani EkowatiThe purpose of this study is to analyze the influence of Islamic spirituality toward organizational citizenship behavior from Islamic perspective (OCBIP), influence Islamic…
Takaful models: origin, progression and future
Hafiz Ali HassanThe concept of Takaful has a long history. It is linked with the era of Prophet Muhammad 1,400 years ago. The globalization and development of socio-economic systems have made…
Religiosity as a moderator between theory of planned behavior and halal purchase intention
Yusra Jamil Memon, Sarwar M. Azhar, Raheela Haque, Niaz Ahmed BhuttoThe purpose of this paper is to investigate the relationship between subjective norms (SNs), attitude (ATT) and perceived behavioral control (PBC) in predicting intention to…
Islamic bank selection criteria in Nigeria: a model development
Precious Chikezie Ezeh, Anayo D. NkamnebeThe purpose of this study is to develop a model for the study of Islamic bank choice and to test the significant importance of the constructs that influence bank customers to…
Antecedents and outcome of commitment in Islamic banking relationships – an emerging African market perspective
Mornay Roberts-LombardThis study aims to investigate how the commitment of Islamic banking customers is influenced by trust, relationship expectations and conflict management. In turn, the influence of…
The effects of customer equity and religious motivation on customer retention and switching intention: A study of the Egyptian banking sector
Rasha H.A. Mostafa, Mohamed Mahmoud IbrahimThis paper aims to investigate the effects of intrinsic and extrinsic motivations represented in religious motivation and customer equity (CE) drivers, respectively, and switching…
ISSN:
1759-0833Online date, start – end:
2010Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Jonathan Wilson