Journal of Islamic Marketing
Issue(s) available: 65 – From Volume: 1 Issue: 1, to Volume: 14 Issue: 4

Volume 13
Volume 12
Volume 2
Determinants of Shari’ah gold investment behaviour: the case of Penang, Malaysia
Hani Amirah Juisin, Muhammad Amir Syazwan Mohd Sayuthi, Hanudin Amin, Imran Mehboob ShaikhGold investment is one of the essential long-term investments for many to diversify their investment portfolios. Muslims are continuously looking for halal products and…
Liquid consumption and Islam: The Continual Drift Adjustment (CDA) framework
Nilufar Allayarova, Djavlonbek Kadirov, Jayne Krisjanous, Micael-Lee JohnstoneThe purpose of this paper is to explore the tendencies of liquid consumption in Muslim communities and analyse its impact on Muslims’ consumption practices from the…
Halal tourism beyond 2020: concepts, opportunities and future research directions
Punit Moris EkkaThe current research work investigates the concept of halal tourism through research articles published during the COVID-19 pandemic. The purpose of this paper is to…
Assessing consumer preferences on halal service: the emergence of Sharia hospitals for Muslim consumer
Nila Armelia Windasari, Ni Putu Desinthya Ayu Azhari, Ilham Fauzan PutraThis study aims to examine customer preferences toward Sharia hospitals and to provide a new viewpoint by looking at consumers’ perspectives on choosing health-care…
Adoption of ZakaTech in the time of COVID-19: cross-country and gender differences
Saeed Awadh Bin-Nashwan, Abdelhamid Elsayed A. Ismaiel, Aishath Muneeza, Mohamad Yazid IsaDespite the significant growth in Islamic economies and the increasing number of Muslim youths inclining digital services, empirical-based research addressing the adoption…
Young Muslim consumers’ attitude towards green plastic products: the role of environmental concern, knowledge of the environment and religiosity
Dwi Suhartanto, Norazah Mohd Suki, Mukhamad Najib, Tintin Suhaeni, Rafiati KaniaEnvironmental pollution due to the enormous usage of conventional plastic products has alerted consumers to change their attitude towards green plastic products. This…
Determinants of customer loyalty in Islamic banking: the role of religiosity
Amani Gration Tegambwage, Pendo Shukrani KasogaThe purpose of this study is to investigate the moderation effects of religiosity in the relationship between service quality (SQ), customer satisfaction (CS)…
Inclusive marketing: Muslims’ influence on marketers' behaviour in non-Muslim majority country: evidence from New Zealand
Zazli Lily Lily WiskerEmerging public discourses on Islam and Islamophobia in Western countries have led to religious discrimination among this group. This exploratory study aims to understand…
Muslim Indonesian women entrepreneurs: a factor analysis of business performance
Sanjukta ChoudhuryKaul, Ono Supriyadi, Nabilla FahleviMuslim Indonesian women entrepreneurs (MIWEs) lie at the intersection of religion and gender. Given the growing participation of women in entrepreneurship and economic…
COVID-19 pandemic shopping experience in Saudi Arabia: scale development and validation for Muslim customers
Adil Zia, Prateek KaliaThis study aims to, first, propose a valid and reliable scale to document the COVID-19 Pandemic Shopping Experience (CPSE) and, second, determine the impact of its…
Development of halal supply chain risk management framework for frozen food industries
Dwi Kristanto, Dwi Agustina KurniawatiThis study aims to identify the risks, the risk agents, and the mitigation steps and then propose a halal supply chain risk management framework for frozen food halal…
Mobile banking usage in the postpandemic era: Demystifying the disparities among divergent user segments in a majority-Muslim country
Youssef Chetioui, Hind Lebdaoui, Nisrine HafidThe COVID-19 crisis has sped up digital transformation and technologies by several years. Customers have dramatically shifted to online channels, and businesses have…
Acculturation, religiosity, and willingness to accept Korean products among Muslim consumers: an exploratory study
Reza Ashari Nasution, So Won Jeong, Byoungho Ellie Jin, Jae-Eun Chung, Heesoon Yang, Robert Jeyakumar Nathan, Devi ArnitaThe purpose of this study is to explore the acculturation caused by the Korean wave among Indonesian Muslim consumers, especially in the food and cosmetic sectors, based…
Halal supply chain: a bibliometric analysis
Aam Slamet Rusydiana, Mohammad Iqbal Irfany, Aisyah As-Salafiyah, Marco TiemanThis paper aims to study research performance in halal supply chains. This study identifies the leading scholars, research themes and leading journals.
Involvement of micro, small and medium entrepreneurs (MSMEs) in takaful in Sri Lanka: an extension of theory of planned behaviour
Abi Huraira Rifas, Asmak Ab Rahman, Ahmad Hidayat Buang, Muzalwana Abdul TalibThis study aims to investigate the factors affecting micro, small and medium entrepreneurs’ (MSMEs) behavioural intention to participate in takaful schemes in Sri Lanka.
Relationship between brand innovativeness and customer satisfaction: a moderated mediation model from Generation M perspective
Sehrish Naz, Muhammad Asrar-ul-Haq, Anam Iqbal, Misbah AhmedThis paper aims to examine the impact of innovativeness on customer satisfaction through mediation of perceived quality and also examines the effect of consumer…
Pivotal stimulants to halal certified firms: a case study of Taiwan
Fatya Alty Amalia, Yuliani Dwi Lestari, Kung-Jeng Wang, Faridatus Saidah, Aghnia Nadhira Aliya PutriThis study aims to investigate the drivers of halal-certified firms in Taiwan, a Muslim minority country, to provide halal products or services.
When love leads the way! Conceptualizing triangular theory of love and expectations-confirmation theory in Islamic banking
Ismail Juma IsmailThis study aims to analyze the mediating effect of brand love (BRL) on the relationship between service quality and brand addiction (BRA) among Islamic banks. Past studies…
When modesty meets fashion: how social media and influencers change the meaning of hijab
Zerrin Karakavak, Tuğba ÖzbölükThis study aims to examine the functions of hijab fashion among hijab-wearing women and explore the role of social media and influencers in hijab fashion.
A meta-analytical study on the role of religiosity on purchase intention in the theory of planned behavior
Jaspreet Kaur, Neha Bhardwaj, Reynal Fernandes, Vidya Vidya, Nafees Akhter FarooquiReligion plays a crucial role as a sociocultural factor to assess consumer behavior. Stemming from the above, this study aims to analyze the impact of religion and ethnic…
Electronic trust-building for hotel websites: a social exchange theory perspective
Leila Nasrolahi Vosta, Mohammad Reza JalilvandThis study aims to contribute to the context of electronic trust (e-trust) research with an emphasis on the determination of tourists’ e-trust in hotel websites. This…
Determinants of Zakat donor behavior in a Gulf state
Sarah AlShamali, Shihanah AlMutairiThis paper aims to investigate the donor characteristics of Muslim donors and fills the gap by empirically surveying Muslim donors from Kuwait. The authors believe their…
Consumers’ awareness and loyalty in Indonesia banking sector: does emotional bonding effect matters?
Kasnaeny Karim, Gunawan Bata Ilyas, Zainal Abidin Umar, Muhammad Jibril Tajibu, Junaidi JunaidiThis study aims to examine the relationship between emotional bonding (e.g. brand love, brand commitment and brand trust) and consumers’ awareness and consumers loyalty to…
I love my cosmetics: educated young Muslim’s behaviour of non-halal certified cosmetics
Abdul Hafaz Ngah, Tuan Mastiniwati Tuan Mansor, Cécile Gabarre, Samar Rahi, Shahbaz Khan, Rohana AhmadThe purpose of the study is to identify factors influencing the continuance of use of non-halal certified cosmetics among Muslim university students in Malaysia.
Exploring the antecedents of internalization, identification, and compliance social influence for mobile banking adoption
Abdulrahman Saqer AleniziSocial media users can now create, exchange, modify and consume socially generated experiences which can enhance social influence toward mobile banking (MB). This study…
Deposit withdrawal intentions of profit-sharing investment depositors: evidence from Morocco
Sana Rhoudri, Lotfi BenazzouThe purpose of this study is to examine the factors affecting deposit withdrawal intentions among Moroccan profit-sharing investment account holders.
How risk-aversion level of return policies impact consumer trust in online shopping? An intercultural study in the Middle East
Kazem Askarifar, Yalda Dehbozorgi, Ali AlsafiThis study aims to examine the relationship between the risk-aversion level of return policies and customer trust in online shopping in three countries in the Middle East.
Development and validation of key antecedents of religious brand attitude: a cross-cultural quantitative analysis using smart PLS
Zulfiqar Ali Jumani, Nazlida MuhamadThe religious-based brands are increasing daily, and different organizations target religious consumers. However, a scarcity of research in developing nations makes it…
Female Muslim identity and modest clothing consumption in the UK
Samreen Ashraf, Asmah Mansur Williams, Jeff BrayThe Muslim population is growing at twice the non-Muslim rate and forecast to represent over 25% of the global population by 2030. The Muslim fashion market is predicted…
Islamic religiosity and green purchase intention: a perspective of food selection in millennials
Adel Alotaibi, Aamir AbbasThe study aims to investigate the effect of Islamic religiosity on green purchase intention. The environmental dimension of spiritual well-being (i.e. environmental…
Livening up Japan’s halal tourism by captivating Indonesian potential Muslim tourists
Fatya Alty Amalia, Arie Indra GunawanThis paper aims to investigate potential Muslim tourists’ visit intentions to halal tourism destinations in Japan.
Factors enabling pervasiveness of belief and ethics-based marketing practice: an interpretive structural modeling approach
Farhan Mustafa, Vinay SharmaThis study aims to identify enablers of belief and ethics-based marketing practices, establish relationships among the factors and present them in a hierarchical model to…
Introducing ḥalāl to construction supply chains in the UK’s construction sector
Mohamad El DaoukThis paper is aimed at introducing ḥalāl supply chain management (SCM) to the British construction sector, construction supply chains and “SCM”. Ḥalāl supply chains can…
Moral identity, consumption values and green purchase behaviour
S.M. Sohel Rana, Mohammad SolaimanThis study aims to explore the determinants of the green purchase behaviour (GPB) of environment-friendly and energy-efficient electronic products market. It specifically…
Does market performance mediates the nexus between production performance and financial performance in manufacturing companies?
Hosni Shareif Hussein Shanak, Ahmad Saifalddin Abu-AlhaijaBased on recent government reports, the manufacturing industry is considered one of the most important sectors in Palestine. In this sense, this empirical study aims to…
Adoption of blockchain technology to improve Halal supply chain performance and competitiveness
Ratih Hendayani, Yudi FernandoThis study aims to investigate the relationship between blockchain technology adoption and firm competitiveness through Halal supply chain performance as a mediating variable.
Work and religion: an exploratory study of Muslim entrepreneurs in the United Arab Emirates
Rizwan TahirThis study aims to understand how religion impacts the everyday activities of Muslim entrepreneurs in the United Arab Emirates (UAE).
The conflict of halal and hedonism, investigating halal-sensitive tourists’ hedonic tendency
Ömer Saraç, Vahit Oğuz Kiper, Orhan BatmanHedonic behavior is a well-known phenomenon for tourism activities by the nature of tourism itself. However, there is a possible conflict between the structure of halal…
Objectives of Islamic banking, customer satisfaction and customer loyalty: empirical evidence from South Africa
Riyad Moosa, Smita KashiramkaThis study aims to explore the relationship between the objectives of Islamic banking, customer satisfaction and customer loyalty in the South African context. Diving…
Discovering Islamic values: a classical grounded theory approach
Zahra Sadat Saneian, Seyed Mohammad Tabataba'i-Nasab, Saeid Saeida Ardakani, Masood KhodadadiValues are both an effective variable and a powerful stimulus for consumer behavior. Values are different concepts and classifications influenced by factors such as…
Factors influencing the potential adoption of portable pork DNA detection device
Ezlika Ghazali, Dilip Mutum, Muhammad Waqas, Azni Zarina Taha, Mozard MohtarThis study aims to present a new integrative model that maps innovation diffusion factors, technology acceptance and use factors, device attitude, adoption intention and…
“Should I adopt Islamic banking services?” Factors affecting non-Muslim customers’ behavioral intention in the Malaysian context
Norhudayati Mustapha, Jihad Mohammad, Farzana Quoquab, Zarina Abdul SalamThe acceptance of Islamic banking services by non-Muslim customers is not promising in the Malaysian context. Thus, this study aims to examine the effect factors that may…
Challenges affecting bank consumers’ intention to adopt green banking technology in the UAE: a UTAUT-based mixed-methods approach
Mohamed Bouteraa, Raja Rizal Iskandar Raja Hisham, Zairani ZainolSustainability has become a global need for survival in every field since the side effects of financial development have resulted in environmental devastation. Green…
The impact of religion and modernity on luxury consumption in an Arabian Gulf community: does self-construal matter?
Ebaidalla M. Ebaidalla, Asma MalkawiThis study aims to investigate the simultaneous impact of religion and modernity on attitude toward luxury consumption in Qatar, with emphasis on the mediating effect of…
Sharia vs non-sharia compliant: which gives much higher financial-based brand equity to the companies listed in the Indonesian stock market?
Sri Rahayu Hijrah Hati, Muhammad Budi Prasetyo, Nur Dhani HendranastitiThe study aims to examine the difference of financial-based brand equity of Sharia-compliant and non-Sharia-compliant companies listed in the stock market.
Translating the impacts of social advertising on Muslim consumers buying behavior: the moderating role of brand image
Fazal Ur Rehman, Ali ZebThis study aims to examine the impact of social advertising (informative, entertainment, credibility, ease of use, privacy and contents) on the buying behavior of Muslim…
The interaction effect of consumer affinity and patriotism among millennial Muslim women consumers
Yudha Dwi Nugraha, Rezi Muhamad Taufik Permana, Dedy Ansari Harahap, Mohsin Shaikh, Hofifah Ida FauziahThis study aims to investigate how the social identity theory and emotional attachment theory influence the willingness of consumers to buy foreign cosmetic products…
Islamic social financing and efficient zakat distribution: impact of fintech adoption among the asnaf in Malaysia
Khaliq Ahmad, Muhamad Hasif YahayaThe purpose of this study is to investigate the impact factors towards the use of mobile banking among the asnaf for efficient zakat payments by using the unified theory…
Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia
Siti Ngayesah Ab Hamid, Suharni Maulan, Wan Jamaliah Wan JusohThe purpose of this study is to empirically examine the antecedents and consequences of corporate brand image in the context of Islamic banks in Malaysia. The antecedents…
The moderating role of perceived behavioral control in predicting Muslim tourists’ halal tourism intention: a developing country perspective
Nasrin Akter, Shahedul HasanHalal tourism despite its increasing contributions toward the global tourism industry, remains a nascent field of research, in particular, investigations that explore the…
Measurement invariance across gender for the CSR as a promotional tool for halal certified companies in Malaysia
Haruna Babatunde Jaiyeoba, Moha Asri Abdullah, Shahoriyer HossainThis study uses second-order measurement invariance analysis to investigate the perspective of gender divide on whether corporate social responsibility (CSR) can serve as…
Ramadan effect and indices movement estimation: a case study from eight Arab countries
Dania Al- Najjar, Hamzeh F. Assous, Hazem Al-Najjar, Nadia Al-RousanThis study aims to investigate the Ramadan effect anomaly on the stock markets’ indices and estimate the movement of these indices in the light of the phenomenon.
Building halal industry in Indonesia: the role of electronic word of mouth to strengthen the halal brand image
Fachrurazi Fachrurazi, Sahat Aditua Fandhitya Silalahi, Hariyadi Hariyadi, Achmad Muchaddam FahhamThis present study aims to investigate the effect of electronic word of mouth (e-WoM) behavior in Muslim social media on building a halal brand image (HBI) and its…
Adoption of halal cosmetics: extending the theory of planned behavior with moderating role of halal literacy (evidence from Pakistan)
Muhammad Yaseen Bhutto, Myriam Ertz, Yasir Ali Soomro, Mussadiq Ali Ali Khan, Waheed AliThe purpose of this study is to develop an extended theory of planned behavior (TPB) model by adding religious commitment (RC) and self-efficacy as internal variables and…
Factors influencing green purchase behavior among millennials: the moderating role of religious values
Muhammad Asif Qureshi, Asadullah Khaskheli, Jawaid Ahmed Qureshi, Syed Ali Raza, Komal Akram KhanAn individual’s standard of living is profoundly affected by industrialization and technology’s continuous revolution. At present, the environment is uncontrollable and…
Supply chain integration and halal frozen meat product returns
Yudi Fernando, Muhamad Fairuz Ahmad Jasmi, Ika Sari Wahyuni-TD, Fineke Mergeresa, Kamarul Azman Khamis, A. Fakhrorazi, Rusdi OmarHalal frozen meat product returns are major challenges in the halal frozen meat supply chain because of the sheer volume and processing costs of returns. The purpose of…
Promoting zakat compliance among business owners in Algeria: the mediation effect of compliance intention
Mouad Sadallah, Hijattulah Abdul-Jabbar, Saliza Abdul AzizThis paper aims to explore the perception of business owners’ on zakat compliance by examining the influence of intention to pay zakat, attitude, subjective norm…
The role of diffusion of innovation theory towards the adoption of halal meat supply chain
Ghulam Qader, Zubair Ali Shahid, Muhammad Junaid, Imran Mehboob Shaikh, Muhamamd Asif QureshiThis paper aims to examine the factors that drive the exporter’s influence toward halal meat supply chain adoption by encompassing the diffusion of innovation (DOI) theory…
The push, pull, and mooring effects toward switching intention to halal cosmetic products
Hasan Al-Banna, Syayyidah Maftuhatul JannahThe paper aims to investigate the push, pull and mooring effects towardswitching intention to halal cosmetic products.
Consumer purchase of halal certified product: a quantitative systematic literature review
Muhammad Ashraf FauziThis study aims to review relevant studies concerning consumer purchase of halal-certified products. A total of 35 studies related to the consumer purchasing behavior of…
Determinants of choice behaviour of Islamic investment products in Malaysia
Hanudin Amin, Dwi Suhartanto, Muhammad Ali, Mohd Fahmi Ghazali, Rizal Hamid, Dzuljastri Abdul RazakIn spite of the increasing number of Islamic banks offering Islamic investment products, there is, as yet, little academic research on this topic and the consumer…
What drives Muslims to boycott French brands? The moderating role of brand judgement and counterargument
Shofiya Yusri Salma, Hendy Mustiko AjiThis study aims to investigate some factors that might drive Muslims in Indonesia to get involved in a French brands boycott movement by examining the moderating role of…
Determinant factor of crowdfunders’ behavior in using crowdfunding waqf model in Indonesia: two competing models
Masrizal , Raditya Sukmana, Budi Trianto, Annisa Masruri ZaimsyahThe potential of waqf is so great in Indonesia but has not been optimized. This paper aims to offer a model for waqf institutions to adopt financial technology for…
Exploring the relationship between intellectual capital and maqasid sharia-based performance: the moderating role of sharia governance
Prasojo Prasojo, Winwin Yadiati, Tettet Fitrijanti, Memed SuebThe purpose of this study is to examine the relationship between intellectual capital, sharia governance and Islamic bank performance based on the maqasid sharia index, as…
Integrating trust with extended UTAUT model: a study on Islamic banking customers’ m-banking adoption in the Maldives
Ubais Parayil Iqbal, Sobhith Mathew Jose, Muhammad TahirThis study aims to focus on delineating the drivers of intention to adopt mobile banking (m-banking) and its actual use among Islamic banking customers by extending the…
Can Arab-origin brands go global? An exploratory study
Dalia Abdel Rahman Farrag, Sahar Raafat Abu GhararaThe purpose of this exploratory paper is to investigate and understand the most important factors that influence Arab-origin brands to go global and to appear in brand…
Examining revisit intention from the basic foundation of Islam: the role of halal destination attributes and perceived value
Ali MursidThe rapid development of Muslim travelers traveling to halal destinations stimulated this study to elucidate revisit intention based on the fundamental aspects of Muslim…
COVID-19 and medical tourism intentions for Iran – a test of the risk perception attitude framework (RPAF)
Ferdos Abbaspour, Sanaz Soltani, Aaron ThamThis paper aims to examine whether medical tourism can be a frontrunner in terms of post-pandemic recovery for the industry
Modeling cryptocurrency investment decision: evidence from Islamic emerging market
Nitiyatharishini Veerasingam, Ai Ping TeohDigital currency investment has emerged as a result of global transformation toward technology-driven human lives. In Asia, Malaysia as an Islamic country is one of the…
Sustainability of religious travel and tourism: a profile deviation perspective
Ghada Talat Alhothali, Felix Mavondo, Islam ElgammalIn recent days, there has been an increasing interest towards achieving sustainable tourism objectives globally and specifically in Saudi Arabia. The benefits can be…
AI-enabled technologies to assist Muslim tourists in Halal-friendly tourism
Mohamed Battour, Khalid Mady, Mohamed Salaheldeen, Mohamed Elsotouhy, Israa Elbendary, Erhan BoğanThis paper aims to present a theoretical account of the connection between artificial intelligence (AI) enabled technologies and Muslim-friendly tourism experiences (MFTX…
Impact of corporate image on customer loyalty of Islamic banks: the role of religiosity, collectivism, sight cues and CSR
Ejaz Aslam, Muhammad Saleem Ashraf, Anam IqbalThe prime objective of this study is to examine the impact of sight cues and corporate social responsibility (CSR) activities of the Islamic banks on loyalty by improving…
Do fear and perceived knowledge of Covid-19 drive sustainable consumption behaviour in Muslims? The mediating role of religiosity
Aysha Batool, Rizwan Shabbir, Muhammad Abrar, Ahmad Raza BilalThis research aims to investigate the impact of fear and perceived knowledge (PK) of Covid-19 on the sustainable consumption behaviour (SCB) of Muslim consumers and to…
Can religiosity alter luxury and counterfeit consumption? An empirical study in an emerging market
Aya Kasber, Noha El-Bassiouny, Sara HamedThe purpose of this study is to describe the effect of religiosity on luxury and counterfeit purchase intentions and to determine the role of consumer ethics in the…
Online cross-religion donation during COVID-19: mediating role of empathy and trust
Hendy Mustiko Aji, Istyakara MuslichahMost donation-related studies have extensively examined in-group donation behavior, but it is difficult to find similar studies that consider donations to out-group…
Measuring halal logistics implementation
Aries Susanty, Nia Budi Puspitasari, Silviannisa Silviannisa, Sumunar JatiThis study aims to identify the suitable indicators and their scale for measuring the level of logistic halal implementation and then develops the measurement system based…
Muslim consumers’ brand-switching behavior in Lahore and Kuala Lumpur: a qualitative comparative case study
Munazza Saeed, Zarina Waheed, Aysha Karamat Baig, Ilhaamie Abdul Ghani AzmiThe purpose of this qualitative comparative study was to explore the brand-switching behavior of Muslim consumers in selected cities from Pakistan and Malaysia.
Four decades of hijab research: knowledge structure, thematic evolution and collaborative networks
Mohamed M. MostafaThis study aims to explore the hijab research impactful authors, influential journals, collaboration networks and emerging trends. In addition, keyword co-occurrence…
The impact of brand familiarity, perceived trust and attitude on investors’ decision-making in Islamic stock market
Maizaitulaidawati Md Husin, Shahab Aziz, Tariq BhattiThis paper aims to investigate the influence of investors’ attitudes on their decision-making. Two subjective perception factors, brand familiarity and perceived trust…
Examining youths’ intention to use social media networks for understanding zakat online campaigns that use creative animation
Norbayah Mohd Suki, Norazah Mohd Suki, Muhammad Faiz Hussin ShokriMuslims are obliged to make a contribution to the less fortunate through zakat, which is one of the means of wealth distribution. However, very few studies have…
Understanding the subjective realties of social proof and usability for mobile banking adoption: using triangulation of qualitative methods
Abdulrahman Saqer AleniziThe existing technology adoption model (TAM) has ignored the importance of social proof of credibility such as risk, security and privacy. Also, this study aims to provide…
Customer sentiment analysis and prediction of halal restaurants using machine learning approaches
Md Shamim Hossain, Mst Farjana Rahman, Md Kutub Uddin, Md Kamal HossainThere is a strong prerequisite for organizations to analyze customer review behavior to evaluate the competitive business environment. The purpose of this study is to…
An empirical investigation of Islamic marketing ethics and convergence marketing as key factors in the improvement of Islamic banks performance
Edi Suandi, Herri Herri, Yulihasri Yulihasri, Syafrizal SyafrizalThis paper aims to investigate the influence of Islamic marketing ethics and convergence marketing on competitive advantage and bank performance.
Psychological needs as underlying forces of halal food purchase intention
Sumera Syed, Fauziah Sh Ahmad, Syed Rashid Hussain ShahDuring the past two decades, a tremendous increase in the trend of purchasing and consuming halal food has been witnessed both among Muslims and non-Muslims. However, the…
Measurement and structural modelling on factors of Islamic Fintech adoption among millennials in Malaysia
Norafni @ Farlina Rahim, Mohammed Hariri Bakri, Bayu Arie Fianto, Nurazilah Zainal, Samer Ali Hussein Al ShamiThis study aims to examine the results of structural equation modelling in applying unified theory of acceptance and use of technology in adopting Islamic Fintech among…
Knowledge diffusion of halal food research: a main path analysis
Abderahman Rejeb, Karim Rejeb, Suhaiza Zailani, Yasanur KayikciHalal food (HF) has received significant attention from scholars and practitioners. However, no studies have explored the distinct role played by HF literature as part of…
Effect of knowledge, social and religious factors effecting the intention of Muslims in Pakistan to receive COVID-19 vaccination: mediating role of attitude towards COVID-19 vaccination
Sadia Aziz, Muhammad Abdullah Khan Niazi, Usman GhaniThis study aims to empirically examine the knowledge, social and religious factors effecting the intention to receive COVID-19 vaccination while considering the mediating…
Saddling effect of underlying contracts on sales performance: a multi-group analysis in the takaful industry
Shinaj Valangattil Shamsudheen, Ziyaad Mahomed, Aishath MuneezaThis study aims to examine the impact of information overload (referred to as the saddling effect in this study) of underlying contracts on the sales performance of the…
Food shopping during the COVID-19 pandemic: an exploratory study in four Near Eastern countries
Tarek Ben Hassen, Hamid El Bilali, Mohammad Sadegh AllahyariDuring a pandemic, risk and uncertainty are the most important factors affecting consumer behavior. Near Eastern marketplaces are undergoing dramatic change during the…
Predicting purchase behaviour of Indonesian and French Muslim consumers: insights from a multi-group analysis
Farah Syahida Firdaus, Ridho Bramulya Ikhsan, Yudi FernandoThis paper aims to model Muslim consumers' purchase behaviour that predicts the impacts of behavioural factors of spirituality, emotional value, image, trust and…
Halal tourism as a strategic option for South Korean tourism
Ajeng Puspa Marlinda, Faris Al-Fadhat, Bambang Cipto, Hasse JubbaThis study aims to investigate the opinion of a group of informants in Seoul – South Korea’s foremost destination – on the possibility of developing a halal tourism policy…
Firms’ commitment to Halal standard practices in the food sector: impact of knowledge and attitude
Nurul Hudani Md Nawi, Puteri Hayati Megat Ahmad, Habibie Ibrahim, Norazah Mohd SukiThe purpose of this study is to examine the effect of knowledge and attitude on firms’ commitment to Halal standard practices in a developing nation’s food sector…
Antecedents of giving charitable donations (Sadaqah) during the COVID-19 pandemic: does Islamic religiosity matter?
Youssef Chetioui, Harit Satt, Hind Lebdaoui, Maria Baijou, Sara Dassouli, Sara KatonaThis paper aims to identify the antecedents of giving charitable donations (Sadaqah) during the pandemic in a majority-Muslim country. This paper proposes and tests a…
Buying US products and services: religiosity, animosity, and ethnocentrism of young consumers
Sadiq, Muhammad Salman AhmadThe aim of this empirical study is to examine how religiosity, animosity and ethnocentrism interact to influence judgment about US products and purchase actions of young…
ISSN:
1759-0833Online date, start – end:
2010Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Jonathan Wilson