Journal of Historical Research in Marketing: Volume 11 Issue 1

Subject:

Table of contents - Special Issue: Autobiographical reflections of scholarly pioneers: Part III

Guest Editors: Mark Tadajewski, Brian Jones

Eric H. Shaw: reflections on an improbable academic career

Eric H. Shaw

The purpose of this paper is to describe the author’s serendipitous career and provide some lessons that might be of value to those pursuing the academic mission: teaching…

An assemblage theoretic perspective on a career in progress

Eileen Fischer

The aim of this paper is to provide an advanced understanding of the dynamics of a scholarly career.

Terrence H. Witkowski: the making of a marketing and consumption historian

Terrence H. Witkowski

This paper aims to present an autobiographical account on the life of Terrence H. Witkowski and his development as a marketing and consumption historian.

Shelby D. Hunt: a retrospection on the importance, origins, and development of research programs

Shelby D. Hunt

The purpose of this paper is to provide a retrospection on the importance, origins and development of the research programs in the author’s career.

Debbie MacInnis, autobiographical reflections

Debbie MacInnis

The purpose of this paper is to provide some background and context to MacInnis’ 33-year life as a marketing academic and to share some of the trials, tribulations and joys that…

Cover of Journal of Historical Research in Marketing

ISSN:

1755-750X

Online date, start – end:

2009

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Richard Hawkins