Journal of Place Management and Development: Volume 9 Issue 3

Editorial: The experts are dead: long live the experts

Dominic Medway, Cathy Parker

Looking beyond place branding: the emergence of place reputation

Fraser Bell

As place branding is reaching an impasse in terms of its development with numerous shortcomings being uncovered, this commentary suggests that the practice can be repositioned as…

Urban icons and city branding development

Fernando Rey Castillo-Villar

The purpose of this paper is to understand how future urban icons can effectively contribute to the development of an authentic city brand linked to local identity. Urban icons…

An assessment of place brand potential: familiarity, favourability and uniqueness

Chung-Shing Chan, Mike Peters, Lawal M. Marafa

This paper aims to present an approach by which to assess the potential of branding a particular type of place resource or feature.

The green branding of Hong Kong: visitors’ and residents’ perceptions

Chung-Shing Chan, Lawal M. Marafa

This paper aims to connect green spaces with city branding by introducing a proposed Green (Resource) Brand Hexagon (GBH).

Happiness and the city: An empirical study of the interaction between subjective well-being and city satisfaction

Dmitriy Potapov, Irina Shafranskaya, Anastasiya Bozhya-Volya

This paper aims to introduce and apply an assessment method designed to measure city satisfaction in relation to the subjective perception of individual well-being.

City ambassadorship and citizenship behaviours: Modelling resident behaviours that help cities grow

Viriya Taecharungroj

The purpose of this paper is to study residents’ ambassadorship and citizenship behaviours and to formulate a conceptual model that incorporates the antecedents of these…

Shopping districts and centres, markets, neighbourhoods, public squares, and urban gardens: Reflecting upon place management practice in Berlin

Ares Kalandides, Steve Millington, Cathy Parker, Simon Quin

This paper aims to reflect upon a recent study trip to Berlin to offer some conclusions about similarities and differences in approaches to place management.

Place and marketing in a dynamic world. 1st Consumer Research Summit: Bangor Business School (London Centre)

Gary Warnaby