Table of contents
True Elements: leveraging opportunities for growth
V V Ravi Kumar, Vimal BhattThe research methodology used for this case study follows a comprehensive approach, combining both primary and secondary sources to ensure a well-rounded understanding of the…
Starting Ingine
Salman Khan, Faisal KhanThe data has been provided by the protagonist in the form of interviews, tables and figures.
Hindustan Petroleum Corporation Limited: the sustainability saga for delivering happiness
Chetna Rath, Asit TripathyThe case was devised using secondary sources of data collection from annual reports, sustainability reports and the Hindustan Petroleum Corporation Limited (HPCL) website. These…
Spreading the aroma of spices across India: the brand of JK Masale
Tanmoy De, Nandana S., Dibyarpita Ghosh, Ramkrishna DikkatwarInterviewing the protagonist and collecting information from secondary resources such as company documents, company and competitor websites, industry reports and online databases…
Tesla: route to India, route in India
Jagandeep SinghThe case has been developed by using secondary sources of information.
Stock buybacks in the spotlight
Katherine Campbell, Dee Ann Ellingson, Jane M. WeissThe theoretical basis for the case is information asymmetry and signaling theory, with buybacks providing a mechanism for reducing information asymmetry between management and…
A different type of leadership style: Michael Jordan – a great void or a shooting star?
Irina Surdu, Giulio NardellaThe data used to present this case was collected from secondary data sources. These sources included media reports associated with Michael Jordan and his trajectory since entering…
What’s next: Evergreen Marine Corp. after the Suez Canal incident
Jasmin Lin, Qin Yang, Marcel C. MinutoloThis case study was built from secondary data such as news articles and videos. Several drafts of the case study with teaching note were tested in classroom settings and shared at…
Colorado’s Arapahoe Basin ski area changes its marketing strategy: the Vail epic pass decision
Dennis Wittmer, Jeff BowenThe case was developed from two 2-h interviews with the Chief Operating Officer of A-Basin, Alan Henceroth; there is no CEO of A-Basin. The second interview was recorded on a Zoom…
Nintendo’s new normal?
Skyler King, Anthony AllredThis case was written with publicly available information about Nintendo.
Dialogue in the Dark Malaysia: reimagining an inclusive society through social innovation
Yit Sean Chong, Yong Yuan TehThis case was developed via primary data collected from personal (one to one) interview with the CEO and founder of Dialogue in the Dark Malaysia (Dialogue Malaysia), Stevens…
