Table of contents
Social Media Recruitment 3.0: Toward a new paradigm of strategic recruitment communication
Helle Kryger Aggerholm, Sophie Esmann AndersenDrawing on a unique case of a Web 3.0 recruitment campaign, the purpose of this paper is to explore how a Web 3.0 social media recruitment communication strategy influence, add…
Crafting employee trust: from authenticity, transparency to engagement
Hua Jiang, Yi LuoThe purpose of this paper is to propose and test a model examining how three influential organizational factors – authentic leadership, transparent organizational communication…
It’s My Time: applying the health belief model to prevent cervical cancer among college-age women
Beth Sundstrom, Heather M. Brandt, Lisa Gray, Jennifer Young PierceCervical cancer (CxCa) incidence and mortality remain unacceptably high in South Carolina, USA, presenting an ideal opportunity for intervention. To address this need, Cervical…
How focusing positively on errors can help organizations become more communicative: An alternative approach to crisis communication
Charlotte Simonsson, Mats HeideThe purpose of this paper is to gain new knowledge of how organizational errors can be used to early detect signals of impending crises and thereby develop internal crisis…
An exploratory analysis of corporate social responsibility reporting in US pharmaceutical companies
Lori Cook, Helen LaVan, Ivana ZilicThe purpose of this paper is to compare “how we see ourselves” vs “how others see us” when communicating corporate social responsibility (CSR) activities in US pharmaceutical…
Reading beyond the lines: themes and cultural values in corporate leaders’ communication
Cindy Sing-Bik Ngai, Rita Gill SinghThe unprecedented economic development and increase in the number of global corporations in the Greater China region, comprising the Chinese mainland, Taiwan and Hong Kong, have…
Identifying competence characteristics for excellent communication professionals: A work field perspective
Melissa Fuller, Marjolein Heijne-Penninga, Elanor Kamans, Mark van Vuuren, Menno de Jong, Marca WolfensbergerThe purpose of this paper is to clarify which knowledge, skills and behaviors are used to describe excellent performance in professional communication. As the demand for talented…
The art of strategic improvisation: A professional concept for contemporary communication managers
Jesper Falkheimer, Katarina Gentzel SandbergThe purpose of this paper is to describe strategic improvisation, a contemporary concept and approach based on the creative arts and organizational crisis theory, as a valuable…
ISSN:
1363-254XOnline date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Jesper Falkheimer