Table of contents
“Partnership in produce”: the J Sainsbury approach to managing the fresh produce supply chain
David Hughes, Ian MertonPoints out that consumers are turning increasingly away from specialist retailers towards supermarkets for their fresh produce requirements, and looks at how supermarket chains…
Supply chain integration: vision or reality?
John Neuman, Christopher SamuelsDetails the results of a recent study into customer‐supplier partnerships aimed at executives with line responsibility in the logistics chain. Reveals widespread support for the…
Efficient consumer response: managing the supply chain for “ultimate” consumer satisfaction
A.M. PearcePresents a case study of the marketing strategy of Birds Eye Wall’s and its focus on functional and service‐related aspects of its trading relationships. Stresses the importance…
A transaction cost approach to supply chain management
Jill E. HobbsObserves that supply chain management is a rapidly‐evolving subject which offers many insights into how industries are organized and into the efficiency gains which can be made…
Supply chain management: a case study of a dedicated supply chain for bananas in the UK grocery market
Natasha WilsonLooks at the concept of supply chain management, discussing the theory and its relevance to the distribution and marketing of fresh produce. Vertical co‐ordination has seen an…
ISSN:
1359-8546Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Beverly Wagner