Category:Information and Knowledge Management
Table Of Contents: Volume 22 Issue 5
In an environment in which there has been a reduction in consumer trust of both organizations and advertising, as well as a decrease in television advertising, word of…
The purpose of this paper is to contribute to the discussion related to the antecedents of the extent of e‐business use and the effect of this level on changing strategy…
This study focuses on how brands participate in social network sites (SNSs) and investigates both the different strategies they adopt and the factors that influence these…
The purpose of this paper is to investigate how online trust affects group shopping intention in the Ihergo web site.
The purpose of this paper is to establish customers’ markets and rules of dynamic customer relationship management (CRM) systems for online retailers.
The purpose of this paper is to present a novel approach for recruiting and ranking job applicants in online recruitment systems, with the objective to automate applicant…
Online date, start – end:1991
Copyright Holder:Emerald Publishing Limited
- Dr Christy M. K. Cheung