Pricing Strategy and Practice

Category:

Marketing

Table Of Contents: Volume 5 Issue 1

Utilizing the Internet for marketing success

Eric Sandelands

Observes the increasing influence of new communications technologies on information transfer and business practices, and highlights features of the Internet which could…

Instant bookmarks for pricing strategists

Eric Sandelands

Recognizes that Web surfing can be a little unrewarding and aims to ease the task by reviewing specific resources that are available. Recommends various sites to visit…

Erratum

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/10610429610119405. When citing…

Erratum

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/EUM0000000002601. When citing the…

Erratum

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/03090569610123825. When citing…

ISSN:

0968-4905

Online date, start – end:

1997 – 1997

Copyright Holder:

Emerald Publishing Limited