International Journal of Physical Distribution & Logistics Management: Volume 20 Issue 6
Subject:
Table of contents
Customer Satisfaction: A Comprehensive Approach
Pieter J.A. Nagel, Willem W. CilliersIn recognising the need to research the conceptof customer satisfaction the study aims to developa strategic approach to measuring a customer′ssatisfaction with a particular…
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ISSN:
0960-0035Online date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Professor Chee-Yew Wong
- Professor Ivan Russo