International Journal of Contemporary Hospitality Management: Volume 3 Issue 3

An Interactive Personnel Function for Managing Budget Hotels

Rosemary Lucas, Jane Laycock

Companile has a unique management set‐up in itshotels: each is run by a managing couple who aredeveloped from within the company and these“hands‐on” managers are expected to be…

Flexible Working Practices for Women Returners

Sandra Luckock

The possibility of introducing flexible working practices isinvestigated, focusing on the position of area catering supervisor inSutcliffe Catering Ltd. The investigation was…

Executive Development for Hospital Managers

Anne Tofts

The UK National Health Service is undergoing a radical period ofchange. The changes represent a massive challenge and opportunity forthose who manage healthcare in the UK. South…

International Hotel Advertising: The Standardisation Debate

Sally J. Messenger, Soo Mei Lin

Focus is on the extent to which international hotel companies areattempting to standardise their advertising messages as they movetowards serving a more internationally based…

Hotels and the Leisure Sector: A Product Differentiation Strategy for the 1990s

Wolf Vierich, Stephen Calver

The means by which leisure can provide a unique means ofdiversification from the traditional hotel markets of food andaccommodation are outlined. These according to industry…

Marketing Hospitality into the 21st Century

Simon Crawford‐Welch

The most important issues facing hospitality marketing, as itenters the 21st century, are outlined, discussed and analysed from twoaspects: competitive conditions and new…