Table of contents
A transactional approach to customer loyalty in the hotel industry
Hanaa Osman, Nigel Hemmington, David BowieThe purpose of this paper is to explore the ways in which a transactional marketing approach can generate customer loyalty in a hotel brand.
The employee‐customer relationship quality: Antecedents and consequences in the hotel industry
Mario Castellanos‐Verdugo, Ma de los Ángeles Oviedo‐García, José L. Roldán, Nadine VeerapermalIn the highly competitive hotel industry, it is essential to encourage patterns of continuous repurchase and to retain customers. This may be achieved through the quality of the…
The relationship between internal and external service quality
Nancy Bouranta, Leonidas Chitiris, John ParavantisThe purpose of this paper is to provide experimental evidence supporting the view that internal service quality has a direct effect on external service quality.
Examining organizational climate in Greek hotels from a service quality perspective
Victoria Bellou, Andreas I. AndronikidisOrganizational climate, which includes the setting of values, rules and priorities to be followed by all individuals involved in the organisation, has been receiving increased…
How to help your graduates secure better jobs? An industry perspective
Christina G. Chi, Dogan GursoyMany hospitality programs have developed their own career and placement services to assist students in job searching efforts. The purpose of this paper is to identify factors that…
Intrinsic and extrinsic factors impacting casino hotel chefs' job satisfaction
Ning‐Kuang Chuang, Dean Yin, Mary Dellmann‐JenkinsThe purpose of this paper is to explore intrinsic and extrinsic factors impacting the job satisfaction of casino hotel chefs, and whether chefs' background characteristics are…
Hotel development in China: a review of the English language literature
Haiyan Kong, Catherine CheungThe purpose of this paper is to offer an overview of the existing English literature concerning the development of China's hotel industry by means of reviewing the topic from…
Marketing Japan's travel and tourism industry to international tourists
Austin UzamaThe purpose of this paper is to offer some marketing suggestions for increasing the number of international tourists visiting Japan.
ISSN:
0959-6119e-ISSN:
1757-1049ISSN-L:
0959-6119Online date, start – end:
1989Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Fevzi Okumus