International Journal of Retail & Distribution Management: Volume 49 Issue 10

Tracking technology diffusion in-store: a fashion retail perspective

Bethan Alexander, Anthony Kent

Continuous change has long been recognized as a core characteristic of retailing, its recent acceleration unprecedented, yet innovation in retailing remains under-researched…

Profiling gifters via a psychographic segmentation analysis: insights for retailers

Xuan Quach, Seung Hwan (Mark) Lee

The aim of this study is to profile types of gifters via a set of psychographic consumption traits (frugality, gratitude, market mavenism and novelty seeking) and identify…

Shopping without the fuss: the effect of curation type in clothing subscription adoption on cognitive dissonance and consumer responses

Olivia Johnson, Christin Seifert, Angie Lee

To address the volatile nature of the retail industry, retailers have adopted clothing subscription services (CSS) to meet the demanding needs of consumers. This study provides…

Role of psychological and technological attributes on customer conversion to use food ordering apps

Sunil Atulkar, Ashish Kumar Singh

Today the mobile apps are helping customers in every means of their life by exploring information related to electronic items and even for food items also. Therefore, the main aim…

Online versus offline: preferred retail choice for premium brand purchase

Rituparna Basu, Neena Sondhi

This exploratory study aims to examine the prevalent triggers that motivate a premium brand purchase in an online vs offline retail format.

Purchase intention through mobile applications: a customer experience lens

Manel Hamouda

The study aims to clarify customer experience as perceived through interactions between the consumer and the mobile application of a retailer. It proposes to model and empirically…