Table of contents
Consumer acceptance and market success: Wal‐Mart in the UK and Germany
Elke Pioch, Ulrike Gerhard, John Fernie, Stephen J. ArnoldThis paper aims to explore Wal‐Mart's varying performance in Europe and eventual exit from the German market by singling out the role of consumer acceptance of Wal‐Mart's market…
Spillover effects of foreign hypermarkets on domestic suppliers in Malaysia
Shivee Ranjanee Kaliappan, Rokiah Alavi, Kalthom Abdullah, Muhammad Arif ZakaullahSince the mid‐1990s, there has been a rapid expansion of large‐scale foreign retailers in many countries across Southeast Asia, Central Europe and Latin America. This emerging…
Retail internationalisation in practice: per una in the UK and Taiwan
Stephen Wigley, Chu‐Ling Rachel ChiangThe purpose of this paper is to investigate the retail marketing strategies of one fashion retailer as they are applied in two national markets, and to identify means by which…
When does it make sense for US retailers to opt for backward integration for global sourcing?
Jinsook Erin ChoThe purpose of this paper is to examine a US retailer's decision to backward‐integrate its supply channel for global sourcing, based on the framework adapted from transaction cost…
Driving sales through shoppers' sense of sound, sight, smell and touch
Brenda SoarsThe purpose of this paper is to explain how sensory stimuli can influence environments, improve the shopper experience and change the nature of behaviour in ways beyond our…
ISSN:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers