Table of contents
Multichannel retailing in Korea: Effects of shopping orientations and information seeking patterns on channel choice behavior
Jayoung Choi, Jihye ParkTo examine shopping orientation, information search, and demographics of multichannel customers in comparison to traditional single channel customers.
Consumer preferences for retailer brand architectures: results from a conjoint study
Klaus G. Grunert, Lars Esbjerg, Tino Bech‐Larsen, Karen Brunsø, Hans Jørn JuhlThe purpose of this paper is to investigate how three dimensions of retailer brand architecture – share or retailer brands, quality of retailer brands and visibility of retailer…
Characterizing consumer concerns about identification technology
Philip J. Trocchia, Thomas L. AinscoughRetailer's use of advanced technology to identify consumers has broad and, for many individuals, disturbing social implications. This study seeks to uncover consumer concerns…
The role of the technology acceptance model in explaining effects of image interactivity technology on consumer responses
Hyun‐Hwa Lee, Ann Marie Fiore, Jihyun KimThe impact of web site interactivity on e‐commerce has been emphasized in industry and empirical literature. The purpose of this paper is to focus on image interactivity…
Fashion retailers rolling out across multi‐cultural Europe
Eric Waarts, Yvonne M. van EverdingenMany retailers are expanding throughout Europe, while it is well‐known that large differences still exist between the European countries. This paper aims to explore to what extent…
ISSN:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers