The Bottom Line: Volume 31 Issue 1

Subject:

Table of contents

Improving journeys by opening data: the case of Transport for London (TfL)

Merlin Stone, Eleni Aravopoulou

This case study describes how one of the world’s largest public transport operations, Transport for London (TfL), transformed the real-time availability of information for…

A framework for business model with strategic innovation in ICT firms: The importance of information

Nezameddin Faghih, Banafsheh Dastourian, Seyyed Mojtaba Sajadi, Andres Henten, Pantea Foroudi

The purpose of this study is to help gain an accurate and distinct understanding of information-based business concepts and critical steps in designing an appropriate…

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1257

The role of physical metaphors for decision-making in integrated corporate communication

Alfonso Siano, Agostino Vollero, Maddalena Della Volpe, Maria Giovanna Confetto, Pantea Foroudi, Maria Palazzo

The role of metaphors in information management has generally been acknowledged owing to their ability to convey immediately huge amounts of information and richness…

Antecedents and consequences of corporate communication management (CCM): An agenda for future research

Bahtiar Mohamad, Bang Nguyen, TC Melewar, Rossella Gambetti

This paper aims to provide a degree of clarity on the corporate communication management (CCM) concept, by building a conceptual framework that uncovers its underlying…

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1146

Avoidance of sponsored posts on consumer-generated content: a study of personal blogs

Dilip S. Mutum, Ezlika M. Ghazali, Amrul Asraf Mohd-Any, Bang Nguyen

This study aims to conceptualise and empirically examine how blog users engage with the sponsored posts on consumer-generated content, specifically blogs.

Cover of The Bottom Line

ISSN:

0888-045X

Online date, start – end:

1988

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr. Bang Nguyen