Journal of Services Marketing
Issue(s) available: 193 – From Volume: 1 Issue: 1, to Volume: 33 Issue: 4
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Volume 1
Developing substantive theories into formal theories via disruption
Mark Scott Rosenbaum, Rebekah Russell-BennettThe purpose of this paper is to encourage service researchers to engage in “theoretical disruption” by purposefully adding variance to existing substantive theories, and…
Viewpoint: A practitioner’s response to overcoming barriers to access by male participants at cancer resource centers
Marianne CironeThe purpose of this paper is to provide suggestions regarding how cancer resource center directors, staff and volunteers may encourage men battling cancer, as well as male…
Non-medical health centers – directions for service researchers
Troy Daniel Glover, Diana Catharine ParryThe purpose of this paper is to provide directions for research on non-medical health service and servicescapes by building off Rosenbaum’s study of social support for men…
Addressing vulnerability: what role does marketing play?
Lilliemay Cheung, Janet R. McColl-KennedyThe purpose of this paper is to critically explore the connection between social marketing and transformative service research (TSR), providing a conceptual framework and…
Subtle but spotted? Influencing factors of customer-perceived weight discrimination
Sonja N. Kralj, Andreas T. Lechner, Michael PaulStudies report that frontline employees frequently discriminate against overweight customers, a group of vulnerable consumers that is growing worldwide. However, because…
Consumers' willingness to purchase online mental health services
Mahafuz Mannan, Reaz Ahamed, Sifat Binte ZamanThe purpose of this paper is to investigate the direct effects of eHealth literacy, perceived competence, perceived electronic word-of-mouth (eWOM) credibility and price…
Social well-being and transformative service research: evidence from China
Kuo Feng, Levent Altinay, Hossein OlyaThis empirical study aims to investigate the influence of socially supportive services provided by commercial senior living services on older customers’ social well-being…
Viewpoint: the role of cancer resource center services on men's health
Mark S. Rosenbaum, German Contreras RamírezThis paper aims to develop a conceptual framework that clarifies the social supportive role of cancer resource center services in the lives of men with cancer and its…
Boosting service performance by dark chocolate seduction
Nanouk Verhulst, Hendrik Slabbinck, Iris VermeirPast research suggests that small details during a service may have a big impact on the service experience. Drawing from this literature, this study aims to test the…
Temporarily vulnerable consumers in a bank services setting
Abdelmajid Amine, Sherazade GatfaouiThe purpose of this paper is to explore how temporarily vulnerable customers and their bank advisors cope with incidents that occur over the course of their service relationships.
Health service literacy: complementary actor roles for transformative value co-creation
Janet Davey, Christian GrönroosAlthough health-care features prominently in transformative service research, there is little to guide service providers on how to improve well-being and social change…
Exploring the role of family in enhancing the well-being of patients with developmental disorders
Paula Lam, Constanza BianchiThe purpose of this paper is to investigate how family members co-create value and improve the well-being of patients with chronic developmental disorders, such as…
Viewpoint: service research priorities – bridging the academic and practitioner perspectives
Lerzan Aksoy, Loïc Guilloux, Hélène Duneigre, Sikaar KeitaAs an interdisciplinary and applied discipline, managerial relevance has always been at the forefront of service research. This viewpoint article synthesizes the main…
Role of customer attributes on absolute price thresholds
Saloni Firasta Vastani, Kent Bourdon MonroeThis paper aims to examine how customer heterogeneity influences absolute price thresholds in a service industry.
Simultaneous effects of multiple cues in restaurant reviews
Esther L. Kim, Sarah TanfordThe purpose of this paper is to evaluate how consumers simultaneously process multiple cues for different dining occasions when making a restaurant decision.
Reducing service sabotage and improving employee commitment to service quality
Charles H. Schwepker, Jr, Christina K. Dimitriou, Todd McClureThe purpose of this paper is to investigate the impact of formal [ethics training (ET)] and informal [psychological ethical climate (EC)] controls in reducing service…
Commentary: transformative service research and social marketing – converging pathways to social change
Rebekah Russell-Bennett, Raymond P. Fisk, Mark S. Rosenbaum, Nadia ZainuddinThe purpose of this paper is to discuss two parallel but distinct subfields of marketing that share common interests (enhancing consumers’ lives and improving well-being)…
Responding to service failures with prevention framed donations
Sarah Alhouti, Scott A. Wright, Thomas L. BakerService failures are common and companies must decide how best to respond to these incidents. The purpose of this study is to examine service recovery efforts that…
ISSN:
0887-6045Online date, start – end:
1987Copyright Holder:
Emerald Publishing LimitedOpen access:
hybridEditors:
- Dr. Mark Rosenbaum
- Dr Rebekah Russell-Bennett