Journal of Business & Industrial Marketing: Volume 35 Issue 12

Subject:

Table of contents

The impact of organizational social networks on salespeople’s negative headquarters stereotypes

Babak Hayati, Sandeep Puri

Extant sales management literature shows that holding negative headquarters stereotypes (NHS) by salespeople is harmful to their sales performance. However, there is a lack of…

From cognition to action: the effect of thought self-leadership strategies and self-monitoring on adaptive selling behavior

Hayam Alnakhli, Rakesh Singh, Raj Agnihotri, Omar S. Itani

This study aims to investigate salespersons’ self-monitoring and its effect on adaptive selling behavior. As salespeople are constantly facing different customers with various…

1601

Bridges to sustainable health systems: public-private interaction for market access

Simone Guercini, Matilde Milanesi, Andrea Runfola

This paper aims to investigate the market access (MA) of ethical drugs, the underlying public-private interaction (PPI) between pharmaceutical companies and public actors, and the…

Interactions between university spin-offs and academia: a dynamic perspective

Jens Laage-Hellman, Frida Lind, Christina Öberg, Tommy Shih

This paper aims to investigate the nature and dynamics of the interaction between university spin-offs (USOs) and academia.

Regional small businesses’ personal and inter-firm networks

Jalleh Sharafizad, Kerry Brown

The purpose of this paper is to examine the role of personal and inter-firm networks and the elements that contribute to the formation and management of these networks for…

Performance implications of exploration and exploitation in SMEs: the mediating role of interaction orientation

Laure Ambroise, Céline Bérard, Isabelle Prim-Allaz

This paper aims to explore the complex relationships between knowledge strategies (i.e. exploration and exploitation) and the performance of manufacturing SMEs by testing the…

Virtual vs physical platform: organizational capacity and slack, strategic decision and firm performance

Hang Lee, Yung-Chang Hsiao, Chung-Jen Chen, Ruey-Shan Guo

This study aims to examine the relationship between organizational capacity, slack resource, platform strategic choice and firm performance. It also tackles the endogenous issues…

What’s smart about smart specialization – a new EU innovation strategy or more of the same?

Jens Ola Eklinder-Frick, Andrea Perna, Alexandra Waluszewski

The aim of this paper is to outline what the intended benefits the smart specialization strategy (S3) is meant to create, and through what policy measures; that is, to shed light…

What is so special with outsourcing in the public sector?

Hakan Hakansson, Björn Axelsson

This paper centers round outsourcing. The purpose of this paper is to direct attention to outsourcing in the public sector and focus on what could be special when considering…

Examining social media branding profiles of logistics service providers

Cemre Serbetcioglu, Aysu Göçer

The purpose of this paper is to examine the social media profiles of logistics service providers, and understand how they use social media for elevating their services and…

1404

Getting closer by increasing distance: the dynamics of value creation spheres in health care logistics

Timo Pohjosenperä, Hanna Komulainen

This paper aims to explore the dynamics of value co-creation in the context of health care logistics by focusing on the change in the value creation spheres of a logistics service…

1655

Getting innovations out of interactions in the public procurement context

Lisa Melander, Ala Pazirandeh Arvidsson

The purpose of this paper is to discuss how a seller can use interactions to respond to public procurement needs for innovation when the buying side is restricted by public…

The IMC mixes that trucking managers use

Lawrence L. Garber, Jr, Kacy Kim, Michael J. Dotson

This paper aims to test the proposition that integrated marketing communications (IMC) practice is lagging in the trucking industry. It stems from the more general proposition…

Marketing–operations alignment: scale development and validation

Kedwadee Sombultawee, Sakun Boon-Itt

This paper aims to study a scale development and validation process for an integrative marketing–operations alignment (MOA) theory. This theory was derived from several distinct…

How companies evaluate the ROI of social media marketing programmes: insights from B2B and B2C

Susana C. Silva, Paulo Alexandre Oliveira Duarte, Sara Resende Almeida

The purpose of this study is to understand and compare how business-to-business (B2B) and business-to-consumer (B2C) companies evaluate the return on investment (ROI) on their…

5778

Preference for action: regulatory mode in B2B positioning decision-making

Stavros P. Kalafatis, Charles Blankson, Marvyn Luxly Boatswain, Markos H. Tsogas

Grounded in regulatory mode theory (RMT), this study aims to investigate the impact of managers’ orientation for action (locomotion and assessment) in business-to-business…

The role of analytical CRM on salesperson use of competitive intelligence

Christopher A. Nelson, Michael F. Walsh, Annie Peng Cui

The purpose of this paper is to identify the impact of analytical customer relationship management (CRM) on salesperson information use behavior.

1359

How entrepreneurial orientation affects R&D alliance performance: the moderating roles of competitive intensity and dependence on the partner

Wan Chen, Longwei Wang

This paper aims to investigate how firm-level factor entrepreneurial orientation affects alliance outcomes, and how two sources of uncertainty – competitive intensity and the…

IMP: it’s time to get emotional! Understanding the role of negative emotions in dynamic decision-making processes

Nikolina Koporcic, Miika Nietola, John D. Nicholson

The purpose of this paper is to investigate the current industrial marketing and purchasing (IMP) research that has a vague positioning of the bounded rationality of an actor. By…

Cover of Journal of Business & Industrial Marketing

ISSN:

0885-8624

Online date, start – end:

1986

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Merged from:

IMP Journal

Editors:

  • Dr. Wesley Johnston
  • Dr Ivan Snehota