IMP Journal: Volume 9 Issue 3
Table of contents - Special Issue: Managing in uncertainty
Guest Editors: Professor Roberta Bocconcelli, Professor Simone Guercini and Dr Håkan Håkansson
Relationship beginning and serendipity: insights from an Italian case study
Andrea Perna, Andrea Runfola, Simone Guercini, Gian Luca GregoriThe purpose of this paper is to propose evidence on the role of serendipity in business relationship. It concerns the understanding of the unplanned development of the…
From a service-dominant logic to a good-dominant logic: Consequences for the buyer-seller relationships of a corporate bank
Daniela Andreini, Jari Salo, Robert Wendelin, Giuditta Pezzotta, Paolo GaiardelliProductization, defined as the standardization of the production and delivery processes of services, is an approach that many service companies undertake, moving from…
A service incubator business model: external networking orientation
Chiara CantùThe purpose of this paper is to investigate the drivers of new incubators’ business model. Several researchers have agreed that incubation is related to the early phase of a…
Business interaction between competitors – towards a model for analyzing strategic alliances
Jose Novais Santos, Cristina Sales BaptistaThe purpose of this paper is to understand the intercompetitor relationships response to the contextual developments, the interaction processes between participants and the…
ISSN:
0809-7259Online date, start – end:
2015 – 2018Copyright Holder:
Emerald Publishing LimitedMerged to become:
Journal of Business & Industrial MarketingEditor:
- Dr Ivan Snehota