European Journal of Marketing: Volume 14 Issue 2

Subject:

Table of contents

International Marketing Indicators

W.N. Barnes

Action in international marketing is usually preceded by research. Most international marketing research reports are built on a skeleton of currently available international…

Cover of European Journal of Marketing

ISSN:

0309-0566

Online date, start – end:

1967

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Prof. Greg Marshall