International Journal of Bank Marketing: Volume 24 Issue 6
Strapline:
For the financial services sector
Subject:
Table of contents
A logit analysis of electronic banking in New Zealand
Christopher Gan, Mike Clemes, Visit Limsombunchai, Amy WengIn this paper the competitive landscape of financial institutions is shifting and internet banking is no longer a competitive advantage but a competitive necessity for banks…
6445
Factors that affect the trust of business clients in their banks
Amarjit S. Gill, Alan B. Flaschner, Mickey ShacharThe paper seeks to extend Coulter and Coulter (2002) findings regarding the impact of “person‐related” service characteristics (empathy, politeness, and similarity) and…
3983
How bricks‐and‐mortar attributes affect online banking adoption
Carlos Flavián, Miguel Guinalíu, Eduardo TorresThis paper analyzes how consumers’ perceptions of their traditional bank influence their decision to adopt the services offered by the same bank on the internet. …
5671
The influence of attraction on internet banking: an extension to the trust‐relationship commitment model
Norizan Mohd Kassim, Abdel Kader Mohammed Ahmed AbdullaPurpose – This research in this paper aims to investigate and extend the trust‐relationship commitment model to an internet banking setting by adding attraction as a new factor. …
9665
ISSN:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami