International Journal of Bank Marketing: Volume 20 Issue 3

Strapline:

For the financial services sector
Subject:

Table of contents

The impact of strategic planning on the competitiveness, performance and effectiveness of bank branches: a neural network analysis

L. Moutinho, P.A. Phillips

The banking distribution system is going through a rapid process of change. This research study focuses on the analysis of the perceptions, of 58 bank branch managers selected…

4550

Consumer attitude and the usage and adoption of home‐based banking in the United Kingdom

Barry Howcroft, Robert Hamilton, Paul Hewer

This paper seeks to develop our understanding of consumer attitudes towards bank delivery channels. Accordingly, a questionnaire was designed to obtain information about which…

10070

Performance benchmarking and strategic homogeneity of Indian banks

Avinandan Mukherjee, Prithwiraj Nath, Manabendra Nath Pal

Explores the linkage between performance benchmarking and strategic homogeneity of Indian commercial banks. Devises a method of benchmarking performance of Indian commercial banks…

5154
Cover of International Journal of Bank Marketing

ISSN:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami