International Journal of Bank Marketing: Volume 17 Issue 2

Strapline:

For the financial services sector
Subject:

Table of contents

Basic financial services needs of low‐income individuals: a comparative study in Canada

Emmanuel J. Chéron, Hélène Boidin, Naoufel Daghfous

The increase of competition in the banking industry has resulted in more attention to profitability and reduced interest in low‐income customers. Fulfilment of financial services…

1727

Quality customer service demands human contact

Necmi K. Avkiran

Investigates the interrelationships between the factors comprising the bank customer service quality construct through path analysis. Credibility is modelled as an outcome of the…

4210

Provision of electronic banking in the UK and the Republic of Ireland

Elizabeth Daniel

Electronic or online banking is the newest delivery channel to be offered by the retail banks in many developed countries and there is wide agreement that this channel will have a…

9638

Critical success factors for various strategies in the banking industry

Tser‐yieth Chen

Applies the critical success factor (CSF) approach to identify the appropriate CSFs underlying three types of strategy in the banking industry. The empirical results of this paper…

9109
Cover of International Journal of Bank Marketing

ISSN:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami