International Journal of Bank Marketing: Volume 13 Issue 6

Strapline:

For the financial services sector
Subject:

Table of contents

Strategies for service quality

Martin Fojt

That someone can make you feel good is a quality in itself. There has been much talk within British government circles for example, about the feel‐good factor, which is constantly…

Cover of International Journal of Bank Marketing

ISSN:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami