Table of contents
The role of psychic distance in international trade: a longitudinal analysis
Lars HåkansonThe purpose of this paper is to explore the importance to international trade of impediments related to, first, geographic distance, such as freight and other costs related to the…
Resource scavenging : Another dimension of the internationalisation pattern of high-tech SMEs
Lisa Jane Hewerdine, Maria Rumyantseva, Catherine WelchThere has been growing interest in studying the internationalisation of small and medium-sized high-technology firms. This literature tends to equate “internationalisation” with…
Customer relationship challenges following international acquisitions
Christina ÖbergAn important task following international acquisitions is to coordinate customer relationships; that is, to organise customer interfaces and possibly establish new relationships…
Proximal and distal influences on project creativity in international marketing teams
Taewon Suh, Vishag BadrinarayananThe purpose of this paper is to examine the antecedents of project creativity in international marketing teams. The proposed framework includes both proximal (characteristics that…
Marketing process adaptation: Antecedent factors and new product performance implications in export markets
David A. Griffith, Hannah S. Lee, Chang Seob Yeo, Roger CalantoneThe purpose of this paper is to explore the marketing “processes” of governing multiple export relationships under the theoretical framework of governance value analysis (GVA)…
ISSN:
0265-1335Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Professor John Cadogan