Strategic Direction: Volume 31 Issue 3

Subject:

Table of contents

The role of the executive sponsor in organizational transformation

Harold Schroeder

– To highlight that one of the main causes of transformation failure relates to project governance, which is the primary responsibility of an Executive Sponsor.

1077

Sainsbury’s Egyptian misadventure: Did company misread its new customer-base?

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

1095

What next for ‘Amazon of India’?: How students’ vision created an online giant

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

733

Battles which call for a Carlsberg: Brewer sets out its “must-win” objectives

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

386

Can Malaysia Airlines survive?: Question asked prior to two appalling disasters

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

2365

Sex and the young management student: “Alfa male” or “Alfa female”: uncovering gender issues

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

155

Social media and the search for new talent: How organizations can and should – engage with platforms to recruit supply chain managers

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

1303

Why do things go viral on YouTube?: A select-few video posts somehow manage to achieve millions of hits

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

2133

Social media and the ladder to the top: High achievers need to be smart in their use of networking sites

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

326

LMVH and brand management: Achieving sustainable success for luxury products

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

1900

Becoming more interactive: How Twitter message types influence relationship building

– This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

385

Continuity planning: the importance of including digital property

Komal Joshi

– To address the importance of including corporate digital assets in the continuity planning process and the need to adequately protect the company’s digital property.

1243
Cover of Strategic Direction

ISSN:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele