The Tourist Review: Volume 54 Issue 2

Introduction of the Euro: Implications for Swiss tourism?

Thomas Bieger, Christian Laesser

With the introduction of the EUR, a new time of European economy and tourism has begun.

Economic costs and benefits of the euro for tourism

Karl Socher

Most studies about the influence of the euro for tourism calculate the savings of transaction costs of ½‐3% and assume that these amount will increase tourism demand. This paper…

The organised travel market in Belgium

Rik De Keyser

The travel industry in Belgium has gone through a number of notable changes in recent decades. One of the most important trends is the growth of the organised travel market in…

Competitiveness of Croatian hotel sector

Miroslav Dragicevic, Sanja Cizmar, Mario Seric

The paper is a research summary of the comparative study, based at the results of the ‘Horwath Hotel Industry Survey’. The study positions the Croatian hotel sector with regard to…

Monitoring change and strategic decision making limits and possibilities

Sophie Elias‐Varotsis

The report hereunder has been divided into the following sections:

Weather and holiday destination preferences image, attitude and experience

Martin Lohmann, Eike Kaim

Five factors are a prerequisite for tourism: Ability to travel and motivation to travel on the demand side, and attractiveness, amenities and accessibility on the side of the…

Verkehrsmanagement in ferienorten

Hansruedi Müller

Although tourism is based on growing mobility, traffic currently represents the biggest problem for many tourist resorts. The high volume of traffic in holiday resorts is steadily…

Destination marketing planning in Croatia: Problems and perspectives

Sanda Weber

County strategic tourism marketing plans have appeared as a relatively new instrument in the conceptualisation of the development of tourism destinations in Croatia. This paper…