Review of Marketing Research: Volume 1

Subject:

Table of contents

(12 chapters)
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Ad Hoc Reviewers

Pages vi-vi
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Index

Pages 319-336
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DOI
10.1108/S1548-6435(2005)1
Publication date
Book series
Review of Marketing Research
Editor
Series copyright holder
Emerald Publishing Limited
ISBN
978-0-7656-1304-2
eISBN
978-0-85724-723-0
Book series ISSN
1548-6435