Debates in Marketing Orientation

Cover of Debates in Marketing Orientation
Subject:

Synopsis

Table of contents

(8 chapters)

Prelims

Pages i-xi
click here to view access options

Introduction

Pages 1-6
click here to view access options
click here to view access options
click here to view access options

Conclusion

Pages 159-161
click here to view access options

References

Pages 163-213
click here to view access options

Index

Pages 215-225
click here to view access options
Cover of Debates in Marketing Orientation
DOI
10.1108/9781787698338
Publication date
2019-01-14
Author
ISBN
978-1-78769-836-9
eISBN
978-1-78769-833-8