The Executive’s Guide to 21st Century Corporate Citizenship

Authors:

• Dave Stangis
• Katherine Valvoda Smith

Chapters:

• Prelims

Section 1 Laying the Foundation and Giving Your Team the Right Tools

• 1 Connecting Corporate Citizenship to Business Purpose
• 2 Creating Advantage in Your Marketplace
• 3 Of the People, for the People, by the People
• 4 Connecting Corporate Citizenship to Business Strategy
• 5 How to Set Up and Organize Your Corporate Citizenship Program

Section 2 Getting Results Across Your Business

• 6 The Importance of Your Supply Chain and Procurement Function
• 7 Creating a More Sustainable Operation
• 8 Defining Your Corporate Giving Program

Section 3 Pulling it All Together

• 9 Getting Your Message Across
• 10 Building on Your Success
• List of Key Terms
• Corporate Citizenship Glossary
• References
• Index