CitationDownload as .RIS
Emerald Group Publishing Limited
Copyright © 2003, MCB UP Limited
Why didn't I think of that?
The dotcom boom went bust. we all know that. However, some folk have built successful – profitable – enterprises on the Web. One such in the UK offers "sweets (candies) of yesteryear" simultaneously offering:
a product that works well on the Web (small, easily-deliverable);
a small risk to consumers afraid of their first Web transaction; and
Good ideas work in bad times!