Case research methodologies: the difference between storytelling and research
Rebecca J. Morris
(Department of Economics and Management, Westfield State University, Westfield, USA)
Publication date: 27 May 2020
Issue publication date: 27 May 2020
Acknowledgements
Disclaimer. This case is intended to be used as the basis for class discussion rather than to illustrate either effective or ineffective handling of a management situation. The case was compiled from published sources.
Citation
Morris, R.J. (2020), "Case research methodologies: the difference between storytelling and research", , Vol. 16 No. 2, pp. 109-113. https://doi.org/10.1108/TCJ-03-2020-130
Publisher
:Emerald Publishing Limited
Copyright © 2020, Emerald Publishing Limited