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Innovation and Imitation as Entry Wedges that Lead to Firm Growth

Entrepreneurial Growth: Individual, Firm, and Region

ISBN: 978-1-78560-047-0, eISBN: 978-1-78560-046-3

Publication date: 4 August 2015

Abstract

This chapter employs institutional theory and the demand-side approach to discuss the entry of new companies into industries. Theory and empirical evidence provides support for the hypothesis that the industry stage of development is the primary factor that determines whether a company should use innovation or imitation as an entry wedge. The evidence suggests that innovation is most often used successfully during the introduction and decline stages of industry development. Imitation is most often used successfully during the growth stage of industry development. During the mature phase both innovation and imitation are used, but usually with limited success.

Keywords

Citation

Chandler, G. (2015), "Innovation and Imitation as Entry Wedges that Lead to Firm Growth", Entrepreneurial Growth: Individual, Firm, and Region (Advances in Entrepreneurship, Firm Emergence and Growth, Vol. 17), Emerald Group Publishing Limited, Leeds, pp. 1-25. https://doi.org/10.1108/S1074-754020150000017008

Publisher

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Emerald Group Publishing Limited

Copyright © 2015 Emerald Group Publishing Limited