Citation
(2010), "Trust Chem opens its European warehouse for organic pigments in Rotterdam", Pigment & Resin Technology, Vol. 39 No. 3. https://doi.org/10.1108/prt.2010.12939cab.025
Publisher
:Emerald Group Publishing Limited
Copyright © 2010, Emerald Group Publishing Limited
Trust Chem opens its European warehouse for organic pigments in Rotterdam
Article Type: Industry news From: Pigment & Resin Technology, Volume 39, Issue 3
During an opening ceremony on December 2, 2009, the European warehouse for the Hangzhou (People’s Republic of China) based Trust Chem Group was officially opened. From this 4,000 m2 Rotterdam hub, an extensive range of organic pigments will be supplied to the European market.
The Rotterdam warehouse will be operated by ForvisionFritom, a full service logistic provider. Like Trust Chem, the Fritom group is a family owned company, with customer service being the driving force of both companies.
Many customers, including dispersion houses, asked Trust Chem to invest in a European supply, and this new facility enables their pigment needs to be met. From the new European warehouse, distribution quantities of organic pigments will be supplied especially, to the coatings and masterbatch industry as well as to the distributor network.
Transportation will be carried out by Fritom trucks. Fritom operates an established European distribution network, owning a fleet of more than 1,000 trucks and 96,000 m2 warehouses. The trucks are equipped with an advanced GPS based track-and-trace system. ERP systems of both companies are linked through an EDI connection.
“We want to work with a logistic provider who has a vast knowledge of logistics, an extensive network and one whom shares the same customer philosophy as Trust Chem. When supplying dry powder pigments, working with own drivers and avoiding the hub and spoke model is important too,” commented Robert Paul Wielinga – Managing Director of Trust Chem Europe.
Despite the global economic situation, Trust Chem has faced a moderate growth of its activities in Europe. For 2010, further growth is predicted, also based on new product lines to be introduced.
Trust Chem Co. Ltd, based in Hangzhou (People’s Republic of China), is the leading independent manufacturer of organic pigments in China, with ownership of four manufacturing sites, an international R&D Centre and a state-of-the-art application lab in Hangzhou. Main applications are in inks, plastics, coatings, and specialties. Trust Chem has a strong foothold in high-end applications and at multinational customers.