TY  - JOUR
AB  - 
VL  - 26
IS  - 1
SN  - 0263-4503
DO  - 10.1108/mip.2008.02026aaa.001
UR  - https://doi.org/10.1108/mip.2008.02026aaa.001
AU  - Brennan Ross
PY  - 2008
Y1  - 2008/01/01
TI  - Editorial
T2  - Marketing Intelligence & Planning
PB  - Emerald Group Publishing Limited
Y2  - 2024/04/19
ER  -