TY  - JOUR
AB  - 
VL  - 25
IS  - 1
SN  - 0887-6045
DO  - 10.1108/jsm.2011.07525aaa.001
UR  - https://doi.org/10.1108/jsm.2011.07525aaa.001
AU  - Marsh Rebecca
PY  - 2011
Y1  - 2011/01/01
TI  - A new company descriptor takes us into a new era
T2  - Journal of Services Marketing
PB  - Emerald Group Publishing Limited
Y2  - 2024/09/23
ER  -