TY  - JOUR
AB  - 
VL  - 14
IS  - 7
SN  - 1061-0421
DO  - 10.1108/jpbm.2005.14.7.468.2
UR  - https://doi.org/10.1108/jpbm.2005.14.7.468.2
AU  - Sierra Jeremy J.
PY  - 2005
Y1  - 2005/01/01
TI  - Branded Customer Service: The New Competitive Edge
T2  - Journal of Product & Brand Management
PB  - Emerald Group Publishing Limited
SP  - 468
EP  - 469
Y2  - 2024/09/19
ER  -