Keywords
Citation
Thomas, H. (2008), "Outstanding Paper Award", Journal of Management Development, Vol. 27 No. 10. https://doi.org/10.1108/jmd.2008.02627jaa.002
Publisher
:Emerald Group Publishing Limited
Copyright © 2008, Emerald Group Publishing Limited
Outstanding Paper Award
Article Type: Awards for excellence From: Journal of Management Development, Volume 27, Issue 10
“An analysis of the environment and competitive dynamics of management education”
Howard ThomasWarwick Business School, Coventry, UK
Purpose – The paper seeks to identify the key environmental forces and competitive drivers influencing the strategic management of a business school, and to give guidance about strategic choices as the business school evolves in the new knowledge economy.Design/methodology/approach – Analytic tools such as PEST analysis and competitive analysis are used to provide a model and framework for dialogue about strategic choice.Findings – The influence of demographic, technological, entrepreneurship and globalisation drivers provides a series of implications for competitive action and strategic choice. In the current environment, it offers a school strategy of a rigorous academic research profile informed and guided by practice. This is favoured over a more professional agenda.Originality/value – The paper reviews and updates the literature on future strategies and scenarios for business schools from an analytic perspective.
Keywords: Business schools, Competitive analysis, Demographics, Entrepreneurship, Globalization, Strategic management
www.emeraldinsight.com/10.1108/02621710710720040
This article originally appeared in Vol. 26 No. 1, 2007, pp. 9-21 of Journal of Management Development, Editors: Andrew Kakabadse and Nada K. Kakabadse.