TY - JOUR AB - VL - 28 IS - 6 SN - 0736-3761 DO - 10.1108/jcm.2011.07728faa.002 UR - https://doi.org/10.1108/jcm.2011.07728faa.002 PY - 2011 Y1 - 2011/01/01 TI - Internet currency T2 - Journal of Consumer Marketing PB - Emerald Group Publishing Limited Y2 - 2024/05/10 ER -