TY  - JOUR
AB  - 
VL  - 18
IS  - 2
SN  - 0736-3761
DO  - 10.1108/jcm.2001.18.2.179.3
UR  - https://doi.org/10.1108/jcm.2001.18.2.179.3
AU  - Renart Lluis G.
PY  - 2001
Y1  - 2001/01/01
TI  - Handbook of Relationship Marketing
T2  - Journal of Consumer Marketing
PB  - Emerald Group Publishing Limited
SP  - 179
EP  - 189
Y2  - 2024/05/11
ER  -