Wooing and Winning Business: The Foolproof Formula for Making Persuasive Business Presentations
Deanna F. Womack
(Professor of Communication, Stonehill College)
Keywords
Citation
Womack, D.F. (2000), "Wooing and Winning Business: The Foolproof Formula for Making Persuasive Business Presentations", Journal of Consumer Marketing, Vol. 17 No. 3, pp. 263-272. https://doi.org/10.1108/jcm.2000.17.3.263.2
Publisher
:Emerald Group Publishing Limited