Re-cycling is good!

International Journal of Productivity and Performance Management

ISSN: 1741-0401

Article publication date: 1 June 2004



(2004), "Re-cycling is good!", International Journal of Productivity and Performance Management, Vol. 53 No. 4.



Emerald Group Publishing Limited

Copyright © 2004, Emerald Group Publishing Limited

Re-cycling is good!

Like many of you I read quite a few “business books” – you know the kind, this latest technique will solve all your existing problems. Like many of you, also, I recognise the re-cycling of “old” (though not necessarily out of date) techniques. This re-cycling used to offend me: I thought that the old version did its job so there was no need to re-invent it. However, as I’ve got older and mellower, I regard it as simply re-branding, making old ideas accessible to a new generation of business improvers, who can feel the techniques are modern and of their own generation. The system seems to work, so why knock it?

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