(2004), "Paper mountain", International Journal of Productivity and Performance Management, Vol. 53 No. 3. https://doi.org/10.1108/ijppm.2004.07953caa.002Download as .RIS
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The number of free business magazines seems to mushroom. It seems as though segmentation has now reached a level where I receive a number of magazines (from the same publisher) that have overlapping, and often even duplicated, content. Some of the magazines are quite good – others are most certainly not. Most I scan – occasionally, very occasionally, I read one “properly”. I sometimes worry about the number of trees I am personally consuming, but I also marvel at the way that print has more than survived the electronic era. The same is true of the way in which cinema survived the television era and, before that, how radio survived TV itself. I find it quite reassuring that such things – the growth and decline of particular technologies and media – are difficult to predict!