The potential for the participation of Nigeria in global horticulture value chains
International Journal of Emerging Markets
ISSN: 1746-8809
Article publication date: 12 February 2019
Issue publication date: 23 January 2020
Abstract
Purpose
The purpose of this paper is to explore the barriers inhibiting horticulture product export from Nigeria, particularly to the UK, and identify those requiring resolution if global horticulture value chains (GHVCs) are to contribute to economic growth in Nigeria.
Design/methodology/approach
A single-case (embedded) research design was adopted. In total, 26 participants from five stakeholder groups (namely, farmers, exporters, air freight forwarders, aviation operators and government institutions) were selected for investigation to examine the research problem.
Findings
The empirical investigation showed that: the existing institutional framework, infrastructure and logistics issues, market penetration issues, stakeholders’ incompetence, food safety and quality issues, high transaction costs, operational challenges of exporting, neglect of agriculture and the existing airline market structure are prominent barriers that require resolution if horticultural product exports are to increase.
Research limitations/implications
The study focuses on the analysis of five key stakeholder groups upstream in the supply chain. Further investigation should include stakeholders downstream (importers, wholesalers and retailers).
Originality/value
The specific case study of horticultural product export from Nigeria offers empirically rich insights into the barriers hindering the participation of Nigeria in GHVCs.
Keywords
Citation
Olaitan, O.F., Hubbard, N.J. and Bamford, C.G. (2020), "The potential for the participation of Nigeria in global horticulture value chains", International Journal of Emerging Markets, Vol. 15 No. 1, pp. 93-110. https://doi.org/10.1108/IJOEM-02-2017-0049
Publisher
:Emerald Publishing Limited
Copyright © 2019, Emerald Publishing Limited