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Emerald Group Publishing Limited
Copyright © 2001, MCB UP Limited
First virtual trade show for the leisure industry goes live
First virtual trade show for the leisure industry goes liveKeywords: Internet, Leisure industry
The first-ever virtual trade show for the leisure industry, LeisureIndustryWorld.com went live on 1 December, 2000.
Open for business 24 hours a day, seven days a week, 52 weeks of the year, LeisureIndustryWorld.com is a fully interactive virtual forum where leisure buyers from across the globe can source equipment and services from more than 350 suppliers to enhance and differentiate their leisure operations.
As well as being a comprehensive industry portal for leisure products and services, LeisureIndustryWorld.com is also an industry reference point for the latest leisure news, recruitment, training, and market research, supported by leading consumer research company Mintel International.
With the easy to use search facilities to guide visitors through the comprehensive catalogue of information contained on the site, LeisureIndustryWorld.com is a quick and efficient business resource offering online supplier presentations, a conference facility to hold meetings online with key personnel from individual companies, and direct links to supplier Web sites.
Among the key industry names to take advantage of this new industry marketing opportunity are Life Fitness, manufacturer of cardiovascular and strength training equipment, JP Lennard, swimming pool and leisure centre supplier, MFC Group, the strategic sales and marketing company for membership sales of leisure facilities, and Sportsweb.
Daniella Rushton, marketing director for MFC Group, explained why they wanted to be part of LeisureIndustryWorld.com: "We're very excited to be involved with this industry first. The Web is becoming an increasingly important business tool and LeisureIndustryWorld.com is a glimpse of the future."
For further information contact Sarah Robinson, Press Officer, Penton Media Europe Ltd. Tel: +44 (0) 20 8232 1600; E-mail: firstname.lastname@example.org